Voice Commerce (V-Commerce): 'Hey Siri, Buy Me Shoes'

E-Commerce is over, V-Commerce (Voice Commerce) has begun. Users now try to find products by describing features rather than searching visually.

Conversational Shopping

Customer: "Find me waterproof winter men's boots under $100."

If your product description is just "Men's Boots - Black", your chance of appearing in this query is zero. Your products must be tagged with "adjectives" and "contexts".

What to Do?

• Enrich product descriptions with Q&A format.
• Use long-tail keywords containing Natural Language.
• Optimize Merchant Center and Structured Data.